Monday, March 19, 2007

Healthy Vending Campaign

A few years back, the vending industry launched its “Balanced for Life” campaign, which was introduced to encourage healthier menus in vending machines, as well as change the negative stigma associated with vending machines. Vending machines have always been viewed as a source of junk food. This is something that has changed over the years, ever since the public has become more health conscious. The Balanced for Life campaign has brought attention to the efforts that are being made by the vending industry to promote a healthier image. As a Planet Antares vending operator you can easily decide to place health snacks and beverages in your vending machines in order to cater to the health conscious public.

The healthy vending campaign has been successful in schools where vending operators have joint forces with school authorities to create wellness programs. If you have healthy products in your Planet Antares vending machines, one of the best kinds of locations to cater to would be schools. Today, most schools all over the country have only healthy products in their vending machines. This is all done in an effort to promote student health. This is the reason why they make good locations for health products. The vending industry has made a host of resources available to vending operators. These include:

• Health Information Transparencies on vending machines
• Vending machine menus to be designed in alliance with dieticians
• Posters that inform the public about vending wellness programs

Having a successful Planet Antares healthy vending business is very possible, if you choose the right products as well as the right locations. Healthy snacks don’t have to be boring or plain. All that you need to do is find the right supplier who can supply with interesting and tasty healthy snacks and beverages. Always keep in mind that the health conscious public will not mind paying extra money for a health snack or beverage, since they know the importance of the product.

The Balanced for Life campaign has spread beyond schools. You can now have Planet Antares vending machines that vend health products as well as other products in work places. New transparencies have been designed for the workplace vending machines. In addition to this, there is information available that will help vending operators design healthy programs for adults.

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