Benefits Of Outdoor Vending Machines
Vending industry is still considering outdoor vending options and has not adopted it completely. Very few machines located in amusement centers and parks are located outdoors. The reason for installing these machines outdoor is because these machines generate huge sales when located outside. However, location of most vending machines is still limited to indoors.
A vending machine located outdoors has its own advantages. These machines can reach a wider customer base because they are clearly visible. These machines are also preferred because they can offer diverse products to customers for choosing and thus enhance the profitability for its operator.
Few elements that make outdoor vending attractive are discussed below:
• Increase footage: Vending machines installed outdoors are capable of increasing footage in retail stores. This is a dual benefit of locating the machine outdoor. A customer who visits the retail store is automatically attracted towards the machine and vice versa with a customer who visits the vending machine. In both these cases, sales of both vending machine and retail stores can be boosted.
• Machines that are located outside parks have noticed that there has been an increase in the number of people visiting parks.
• National accounts of vending management companies that manage vending companies have advised vending operators to make better use of vending opportunities including outdoor sites.
The main benefit of outdoor machines over indoor ones is that operators need not face any maintenance issues or hassles with the condensers as is the case with most indoor machines. When it comes to profitability, there is a mixed reaction. Some people feel that outdoor and indoor machine generate the almost similar returns. While vending management companies are of the view that outdoor locations provide higher sales and revenue when compared to indoor ones.
When it comes to maintenance, outdoor machines have high maintenance costs and at the same time generate high revenues. However, if an operator is in lookout for new avenues, then outdoor vending deserves to be tried once.
Labels: planet antares, planet antares vending
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