Thursday, August 27, 2009

Customer Is the King

A vending business depends on the location that you choose. It is very important to choose the right location that will bring you customers in large numbers. Locations like bus terminals, schools, hospitals, gyms, parks and shopping centers etc. where people frequent a lot can prove to be profitable. Once you have selected the location, your focus should be on complete customer satisfaction. Customer is the king, even if you place your vending machine at the best location but customers are not satisfied with your services, your business will definitely go down.

Tips on Complete Customer Satisfaction:-

1. Always make sure that your vending machines are in perfect condition. Regular servicing and maintenance will ensure that your vending machines are in perfect condition and smooth in operation. If you are planning to buy a vending machine always go for a brand new vending machine manufactured by a reputed company. Never buy refurbished vending machines.

2. Always stock quality products in your vending machine. Inferior products can harm your reputation as a vending operator. If a customer is served with an inferior product even once, chances are that he will never come back to your vending machine.

3. Try to choose brands like Coke, Pepsi etc as customers readily relate with these products. Such reputed products can get you higher sales and customer satisfaction.

4. Always make sure that your vending machine is well stocked. As a thumb rule, refill your vending machine when it is approximately 50% empty.

5. Try to seek customer feedback through suggestion box or a small survey in the surroundings. This may lead you to plan your business better and can ensure higher customer satisfaction.

6. To know customer’s preference, you can track performance of different products and choose the ones that sell more.

7. Whenever you buy a vending machine do find out about customer support program of the company. There are companies that may turn their back when it comes to after sales customer support. In event of any fault in vending machine, you can have to wait for days for customer support to respond.

For successful vending operations and to ensure complete customer satisfaction, you should opt for vending companies like Planet Antares. They have an excellent after sales support program and not to mention their vending machines are simply superb. They also provide support in setting up vending business from scratch.

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